Category: Marketing

  • 1990’s Affiliate Marketing Today

    1990’s Affiliate Marketing Today

    Affiliate Marketing Today: Evolution and Current Landscape Affiliate marketing, as we know it today, has roots dating back to the 1980s, and its modern form and widespread adoption have evolved considerably since then. In the 1980s, affiliate marketing began to take shape with the emergence of referral and commission-based marketing programs. Companies like Prodigy Communications…

  • 1990’s Email Marketing Today.

    1990’s Email Marketing Today.

    Direct email marketing? As a prerequisite of Internet marketing, email marketing has evolved from traditional methods of direct mail marketing campaigns, which were often costly, time-consuming, and lacked the immediacy and measurability of today’s online communication channels. However, the concept of having direct lines of communication with people who have expressed interest in your offerings…

  • 1990’s Internet Marketing Today.

    1990’s Internet Marketing Today.

    Early Internet Marketing. Internet marketing emerged as a viable means for promoting products and services in the mid-to-late 1990s, coinciding with the widespread adoption of the internet among businesses and consumers. It was a new way to inexpensively reach a global audience, allowing businesses to connect with potential customers regardless of geographical location. This shift…